Paid media that answers to revenue
We plan, build, test and report across Google, Meta, TikTok, YouTube and the marketplaces. One team, one weekly loop, one number we answer to.
Growth compounds when every channel pulls in the same direction
Performance is not won inside the ad account. Someone hears about you, searches you, compares you, then converts. Treating paid as a line item separate from organic, direct, social and word of mouth is how budgets get spent twice on the same demand.
Strong direct traffic, sharp social, the right influencer partnerships and real word of mouth are not competing with paid. They are what makes paid cheap. When a brand is known and talked about, the same budget buys lower CPCs, higher conversion rates and better CAC.
So we run every channel off one view. Where you already own position one, we pull spend back. Where you are invisible, we buy the ground. The message that works on social becomes ad creative. The query that wins in paid becomes the content plan. In e-commerce the feed sets the ceiling, so feed hygiene is in the retainer, not an upsell.
The goal is not a good-looking channel report. When channels compound, growth stops resetting every quarter. That is what we build for.
Channels we run
Google Ads
Search, Shopping, Performance Max, Demand Gen, display and app. Account architecture, bid strategy and search term hygiene reviewed every week.
YouTube
In-stream, Shorts, bumper and Demand Gen video. Format and audience plans built for view through and conversion, not view count.
Meta
Reels, feed, stories and Advantage+ Shopping. Catalog wiring, audience structure and a creative rotation that stays ahead of fatigue.
TikTok
In-feed, Spark Ads, TopView and catalog campaigns. Creative built native to the platform, never resized from Meta.
Standard, Shopping and idea pin formats. Catalog and collection structure built around how people search visually.
Sponsored content, lead gen forms and message ads. Company and job title targeting for B2B pipeline, measured through to qualified leads.
X and long tail channels
X, Snapchat, Reddit and the publishers that matter in your category. Short cycle plays around moments and niche audiences.
Programmatic
Display, video, native and digital out of home through a DSP. Direct publisher deals, inventory planning and brand safety controls.
Audiences and remarketing
Dynamic remarketing, customer list match, lookalikes and cart abandonment flows. Frequency capped across channels so you stop paying to annoy people.
The first ninety days
Audit
We go through account structure, where the spend actually lands and whether the conversion data can be trusted. The first win usually comes straight out of this.
Rebuild
Account architecture rebuilt, feed issues fixed, conversion tracking hardened so the numbers hold up.
Run rate
Daily checks, creative and bid tests, a weekly performance call. Nothing waits for a monthly report.
You are probably in one of these situations
Run every channel from one assistant with D-Option MCP
Google Ads, Meta, Search Console and GA4 come through one connection. It reads creative as visual, copy and hook, lines paid up against organic, and when a number moves it checks the account change log for the cause.
Questions we get
Is there a minimum budget?
No hard floor. Below a certain spend there is not enough data to optimize on, and we say so in the first call rather than after you sign.
Who owns the ad accounts?
You do, always. We work inside your own accounts, so nothing walks out the door if the engagement ends.
Do you produce the creative?
Creative direction and performance analysis are included. Production is scoped separately so you are not paying for capacity you do not need.
How often do we talk?
A dashboard that is live all the time and a weekly performance call. Between those, phone, email and chat for anything that has to move today.
Is your spend in the right places?
Start with an audit. We will show you where the waste is before you commit to anything.